Notes
SEO notes for home service businesses, page 3
Older notes on local SEO, technical SEO, AI search and call tracking for home service businesses.
More SEO notes
How to hire an AI SEO agency: 12 questions to ask, and the answers to want
AI SEO and GEO agencies appeared overnight. Twelve questions that separate the ones who measure from the ones who sell the trend, with the answers you should want and the red flags to walk away from.
Oct 9, 2026 · 3 min read
What a monthly SEO report should include for a contractor
What a monthly SEO report should include for a contractor: calls, forms, Search Console clicks against last year, work done, next steps, and what to ignore.
Oct 9, 2026 · 3 min read
How to rank in ChatGPT: what we measured, and what we'd do for your business
There is no ranking in ChatGPT the way there is on Google. There is a pool of pages it can cite and a habit of naming the companies Google already trusts. How to get into both, from our own measurements.
Oct 8, 2026 · 4 min read
What a free estimate page needs before anyone fills it out
A free estimate page is where a search turns into a lead, and most of them leak. Here's what we put on every one now, from builds for clients in Lawrence, MA and around the US.
Oct 7, 2026 · 2 min read
How to track AI search visibility without fooling yourself
Asked the same question three times, ChatGPT kept 4.5% of its cited pages. One screenshot tells you almost nothing. A tracking setup an owner can run in a spreadsheet, using the method from our citation study.
Oct 7, 2026 · 4 min read
GA4 reports for contractors: five questions and where to find each answer
The GA4 reports a small business or contractor needs: five plain questions, the report that answers each one, and how to mark calls and forms as key events.
Oct 6, 2026 · 4 min read
Can ChatGPT read your site? How to check AI crawler access
Before ChatGPT, Claude or Perplexity can cite a page, a crawler has to fetch it. Which AI crawlers matter, the three ways business sites block them by accident, and what we'd put in robots.txt.
Oct 5, 2026 · 5 min read
How to get your business recommended by ChatGPT
When a customer asks ChatGPT for a dentist, a roofer or a bakery near them, which businesses get named, and why? A practical checklist for owners, built on what we've measured and what OpenAI and Google say.
Oct 4, 2026 · 4 min read
What a roof replacement page needs, in the order homeowners read it
What goes on a roof replacement service page, in the order a homeowner reads it: materials, repair vs replace, process, cost factors, photos and booking.
Oct 4, 2026 · 4 min read
How much does AI SEO cost? What drives the price, and what ours includes
AI SEO and GEO quotes run from a few hundred dollars to tens of thousands a month. What actually drives the price, what you should get at each level, and the full breakdown of what our $1,000 a month covers.
Oct 3, 2026 · 3 min read
A Lawrence, MA tint shop owns its name. 'Window tinting near me' is next.
Tint Lordz Auto Spa ranks at position 2 or better for every version of its own name. The generic search sits at 19. Here's the data, and the plan any tint shop in the Merrimack Valley can copy.
Oct 3, 2026 · 2 min read
Core Web Vitals for contractor websites: what they measure and what to fix
Core Web Vitals for contractor websites in plain terms: the three metrics, Google's good thresholds, where to check them, and what usually slows sites down.
Oct 2, 2026 · 3 min read
Book a free SEO call. We’ll tell you what we’d fix first.
Book a free 20-minute call, or email us if you’d rather write. Every price is on the pricing page, so there are no surprises when we talk.
Free, 20 minutes · same-day replies
100% money-back guarantee. Not happy within 30 days of your first payment? You get all of it back. The terms.
What happens on the call
- We look at your site and your Google Business Profile before we talk.
- You get the two or three things we'd fix first, and what they'd cost.
- If nothing is worth paying for, we'll tell you that on the call.