Short notes on ranking for buyers and proving it converts. The same things I do for clients.
A page-one ranking feels great. But if you cannot tie it to a call or a form, you are guessing. Here is how I close that gap.
You do not need a complicated analytics setup. You need three events wired up correctly. These are the ones that count.
A short walk through a real result: what was broken, what I changed, and how the numbers moved.