Home remodeling SEO, for Google and for ChatGPT

It's the work of getting a remodeling company found when homeowners search for a kitchen, bathroom, basement or whole-home remodel in the towns it serves, and named when they ask AI assistants like ChatGPT who to hire. In practice that means a page for each remodel type and town, project pages built from real jobs, a well-run Google Business Profile, and tracking that ties booked consults back to search.

Make sure AI crawlers can read your site, rank on Google for the same questions, publish pages that answer cost, timeline and permit questions with your own numbers, and get mentioned on the sites assistants read, such as Google reviews, Houzz, the BBB and local news. In our 96-run citation study, a third to half of the companies AI assistants named also ranked in Google's top ten. Nobody can guarantee a recommendation, so we measure the answers every month with repeated runs.

Ranges, yes. Homeowners and AI assistants both look for a cost answer, and a page that gives ranges from your own finished jobs, with what moves the number, gets read and quoted. It doesn't have to be a quote.

Yes. They're different searches with different budgets and different questions. Build one page per remodel type, then town pages where you want work, each with real projects from that town. Near-copies with only the town name swapped can be treated as doorway pages by Google.

Pick the most specific category that matches most of your revenue as the primary, such as Kitchen remodeler, Bathroom remodeler or Remodeler, and add the others you genuinely do as additional categories. The primary category carries the most weight for the map pack.

Tracking counts calls and consult requests as soon as it's set up. New service and project pages usually take weeks to months to rank. Remodeling also has a long sales cycle, so judge it over a few months, on consults booked rather than traffic.

They do different jobs. Lead sites can fill the calendar quickly, but a shared lead is often sent to several contractors. Your own pages bring homeowners who already picked you, and they keep working when you stop paying. If you run both, track each so you can compare cost per signed job.

The Growth plan is $1,500 a month and covers two new service, town or project pages a month plus Business Profile work. If the site needs fixing first, the Setup Sprint is a one-time $1,800. If you only need calls and consult forms counted, the Tracking Fix is $300, paid after you see it working. The first payment on any of them is covered by a 100% money-back guarantee for 30 days.